This all started because I got super annoyed.

I did what I was told growing up. I got good grades, went to college, got a job, got married, got a house, cats blah blah blah. I had arrived. On paper, a success! That's the American dream, right?

But it all just felt so fake and empty and exhausting!

Despite all that exciting 'Lean In' chatter (I even worked at FB in her organization when that whole thing started!), the pressures of capitalism and patriarchy still held me back. Even in an much smaller company I still had to contend with bro culture and was never fully taken seriously.

So I dropped out of the workforce, had some kids, and swore to myself that I'd show them all ... someday.

A few years ago I decided to formally start a business to regain my confidence, prove my worth, and put that college degree to good use. Buuuut, the most surprising and delightful side effect of this journey so far has been finding myself (and the cure to my energy crushing existential anxiety!!!).

It's not just your business you get to choose wonderful things for, it's your LIFE too!

*since i intended to design this page to actually represent my personality more than just blindly following "marketing best practices", i'm typing like this to give you a taste of how i usually show up :). i guess i have low patience for proper sentence formatting?

Aaaanyhoo, enough about me.

I'm here for YOU.

Onward!